Packaging News

Osmosis Gives Packaging a Makeover

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By: TOM BRANNA

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As part of a strategic rebranding effort, Osmosis Pür Medical Skincare has debuted a new design and messaging. The company contends the re-energized brand platform represents the transformation Osmosis is bringing to the skin care industry. Osmosis’ skin care, color cosmetics, Osmosis MD and supplement lines will share a cohesive look, unifying these collections as a single brand. Each bottle will showcase a clinical, yet luxurious feel and prominently display the new Osmosis logo. Embodying ...

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